Oracle Marketing Cloud– Expérience Client Solutions 416ah

Oracle Marketing Cloud is composed of 6 software packages to enable companies to optimize their business processes and customer relationships, for greater efficiency and better service.

Oracle Marketing Cloud is a package offered by Oracle for marketers and developers looking for a useful and easy-to-use tool. You streamline your business processes and improve the customer experience. In addition, you gain in profitability by targeting the right people with the right speech.

Oracle Cloud Marketing is a marketing suite from Oracle, the American software giant. You will find 6 complementary solutions to manage your relationships with your customers, marketing approaches to win new ones, and the necessary analysis tools to define the best strategy to implement.

The interface is very easy to use and the tools integrate with each other, for greater comfort and efficiency. In particular, Eloqua helps you to automate your business processes and develop knowledge about the behaviour of your prospects across all your company’s channels.

You can easily identify the prospect’s state of mind and intentions, the reasons why they found themselves on your site, what they are focusing on, etc. You can then direct your speech to the target audience and thus be more effective in your prospecting.

You can also set up emailing campaigns thanks to Responsys, and optimize the management of your channels and web content. Feel free to keep in touch with social networks and practice social selling with the Social Marketing tool.